How Commercial Fitness Centers Can Capitalize on Multi-Sport Athletic Courts

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How Commercial Fitness Centers Can Capitalize on Multi-Sport Athletic Courts

How Commercial Fitness Centers Can Capitalize on Multi-Sport Athletic Courts

As the owner of a commercial fitness center, you are always looking for ways to improve your facility and increase membership. Attracting and retaining members is a big job and can be expensive if you put a lot of effort into marketing tactics. 

However, there are ways to improve your fitness center that can help bring in new members, retain current members, and make your center a more exciting and fun place. 

By adding multi-sport athletic courts to your fitness center, you can add numerous ways for members to have fun and enjoy the fitness center. You can get the best bang for your buck because multi-sport game courts can convert to accommodate so many sports, rather than wasting space on courts for one to two sports. 

At C&C Courts, your Minnesota sports court builder, we believe adding multi-sport athletic courts to your fitness center can improve your membership, and here’s how! 

Versatility of Multi-Sport Athletic Courts

Multi-sport athletic courts are designed so that many sports can be played on one court. From basketball, volleyball, tennis, and more, a quick change in nets or configuration can prepare the sports court for a new sport. 

With a company like C&C Courts at your side, you can design a multi-sports court that can entertain many different members. Building several courts makes it very easy to dedicate different days to different sports, which can help attract and retain members. You can also help impact the community by providing safe places for everyone to enjoy the sports they love. 

Attract New Members

As we mentioned, adding multi-sports courts to your fitness center can help attract new members. In addition, your membership will become more diverse as families, competitive athletes, and recreational users will want to join your club. You can also create a space for businesses looking for corporate team-building activities or events. 

More sports options mean more interest in your fitness center. Some communities lack adequate places for individuals to enjoy their favorite sports, so by adding multi-sports courts, more community members may join to make use of your facilities. You can build your fitness center into a cornerstone of your community. 

Maximize Space & Revenue

Building several multi-sport athletic courts in your fitness center can maximize your space usage. Single-sport game courts take up a lot of space and cannot be converted to accommodate other sports. This allows you to utilize space in your fitness center better and create more ways for members to enjoy the facility. 

You can also add new revenue streams, including court rentals, hosting tournaments, special event nights, and classes or leagues. With creative scheduling, you could ensure your fitness center is always full. 

Enhance Your Fitness Center with Multi-Sports Courts by C&C Courts

For over 30 years, C&C Courts has designed and built multi-sports courts all over Minnesota. We can create ultimate sports courts for fitness and community centers using creative design, quality materials, and superior floor surfaces. Check out our gallery for examples of the court we’ve built for happy customers. 

If you are ready to increase your membership and popularity in the community, contact C&C Courts by calling 952-746-4545 or request a quote online


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